Drawn from the latest ONS and Census figures for Merton, with what ChatFlow does about each.
Merton has 57 business units for every 1,000 residents, against about 47 across the UK. When customers have that many alternatives, the business that answers first usually wins the enquiry.
Enquiries worth qualifying
17.7% of business units in Merton are in professional, scientific and technical services, above the UK share of 13.9%. Here, new clients compare several firms at once, and the clearest early answer often wins.
Every business competes on response time
With 12,445 business units in Merton, customers rarely wait for a slow reply; they message the next business on the list.